4 More Ways to Optimize LinkedIn
Last post we talked about “‘Adding Video to Your LinkedIn Profile”. Here are several other tweaks that will help you to better utilize the opportunities in LinkedIn
Update your websites.
LinkedIn allows you to add up to 3 links to your profile. Many people add their company website and/or blog. The trick is to select the “Other” option because this lets you label your link instead of using the default name provided by LinkedIn. You can get more visibility for your website by customizing with your name instead of the default “My Website”.
Create a vanity url.
On your public profile page when you sign up to LinkedIn you will have an assigned profile name that has a series of number. Edit that to be your name on LinkedIn. In my case “cindyrhelton”.
Update your status and set the privacy to “everyone”.
You should also frequently update your status so people who visit your profile can see what you are doing. The status update also appears in the Network Updates stream for your contacts and if you set the privacy to ” everyone” , when people view your profile they can see your status.
Add your company
You need to add your company and the information you want to share about it in addition to your own profile. This a fairly new feature and is still in Beta but is well worth having your company listed.
If you have you additional tips for optimizing LinkedIn, please share them with us in the comments below.
